About
As a CRO Manager and Digital Analytics Specialist with a robust foundation in e-commerce strategy, I help businesses turn data into actionable insights to drive higher conversions and sustainable growth. With a unique blend of hands-on entrepreneurial experience and technical expertise, I’ve built a deep understanding of business strategy, OKRs, KPIs, and metrics—vital tools in crafting impactful optimization strategies.
Recently, I sharpened my focus on CRO and e-commerce optimization, earning the CXL CRO Minidegree, which deepened my understanding of the science and methodologies behind conversion optimization. This specialized training empowers me to design data-driven solutions that directly impact revenue and improve user experience, addressing common e-commerce challenges with precision and creativity.
I'm currently open to new projects in e-commerce optimization and digital analytics consulting. Let’s connect if you’re looking for insights on transforming your data into a roadmap for growth and conversion success.