When founders envision their company’s future, venture capital (VC) and IPOs often dominate the conversation. But the reality is that most exits aren’t IPOs, and private equity (PE) presents a compelling, often misunderstood alternative. Join a panel of experienced operators and PE professionals, including Brady Anderson, Co-Founder of SalesRabbit—a Utah-based tech company that successfully chose the PE route. Together, they’ll break down what it means to position your company for a successful PE acquisition. Learn how to structure your business for scalability, ensure long-term growth post-exit, and navigate the benefits PE can offer—such as retaining equity, and the proverbial "second bite of the apple," having a partner to invest further capital for growth, preserving company culture, and unlocking operational support. Whether you’re just starting to think about your exit strategy or want to explore a path beyond VC, this session will provide actionable insights and a fresh perspective on achieving your goals as a founder. Panelists: Brady Anderson, Co-Founder, SalesRabbit Erik Paustenbaugh, Investment Banking, D.A. Davidson Joseph Lok, Principal, Diversis Capital Mason Meadows, Operating Partner, Diversis Capital